Fair Finance International
Fair Finance International is a global civil society network coordinated by Oxfam Novib, linking over 150 partner organisations worldwide to promote more socially and environmentally responsible investment policies by financial institutions.
This animated video explains what Fair Finance International does, how its "race to the top" assessment approach works, and why fair, sustainable finance standards matter for people and the planet, making complex financial accountability mechanisms tangible and relatable.
Project Use & Impact: The video was used in advocacy campaigns, stakeholder engagement, and public awareness efforts to communicate the network's methodology and impact, helping diverse audiences understand how banking practices affect climate change and human rights.
Key challenge: Making global financial reform accessible and compelling to audiences ranging from policymakers and financial institutions to everyday banking customers and civil society advocates.
Studio roles:
Illustration, art direction, animation: Neda Ivanova
Sounds Design, VO, Production : StoryArchitects
Publication
Fair Finance International publishes an annual report summarizing the network's research, advocacy work, and impact across global financial institutions.
The challenge was making dense financial analysis and policy content more engaging and accessible to a broad readership—from activists and journalists to institutional stakeholders.
Illustrations were created for the bottom of each page to visually communicate the topics under discussion, including animal welfare, arms dealing, pollution, labour rights, human rights, climate change, and taxation. These visual elements help readers quickly grasp complex issues and maintain engagement throughout the report.
